Before devoting herself full-time to the illustration career, Afa Annfa (李思汝) was once an art director in the advertising industry, while also working as an active model and actress. She started her illustration career after working in a 4As agency for several years.
Her illustrative work mainly includes print ads, magazine columns, TVCs, online animation videos, smartphone apps and collaborative projects with different brands such as Dr. Martens, I.T, Free People, Mcdonald’s, WeChat and Fujifilm. She has also done several animated features for music videos. Singers she has worked with include Khalil Fong, Eason Chan and Ellen Lo. She had her first solo exhibition “The Silent Family” in June 2015. The exhibtion resulted in a great success and was widely reported by different press and media.